As Art Director at Carvertise, I had the opportunity to lead the creative direction for Northrop Grumman’s SXSW activation video. From initial concept to final edit, I was responsible for overseeing every aspect of the production, including planning, art direction, vendor coordination, and post-production.

This video highlights the innovative partnership between Northrop Grumman and Carvertise, showcasing how our collaboration brought their activation to life at one of the biggest events of the year. My goal was to craft a compelling narrative that not only spotlighted Northrop Grumman’s presence at SXSW but also underscored Carvertise’s role in amplifying their brand experience. Through careful attention to detail and seamless coordination across teams, I created a dynamic piece that captured the energy, innovation, and impact of the activation.